Periscope™, a McKinsey Solution, offers a suite of insight-driven commercial performance solutions for the manufacturing, chemicals, wholesale/distribution, consumer goods, retail, banking, travel and hospitality industries. Designed to improve commercial performance and manage pricing challenges, Periscope Price & Margin Optimization Solutions include Performance Vision, Market Vision, Price Advisor, and Deal Advisor platforms. Periscope Category Optimization Solutions include Promotion Advisor and Assortment Advisor platforms. All are complemented by Periscope University capability building services. Each solution combines ongoing data management, analytical insights, software tools, and capability-enhancing support that deliver continuing client impact by embedding McKinsey’s IP into our client’s everyday way of working.